The rise of Crypto-currency and Blockchain technology has huge commercial potential for the sports and entertainment industries.
As we witness the increased fusion of traditional sports and eSports there is a big opportunity to usher in a new level of events, sponsorship, merchandise sales and betting across both industries.
The blockchain technology driving crypto currencies is finding applications across the traditional and eSports ecosystems. In doing so they create new opportunities in fan engagement, interaction, live streaming and gambling – but equally present challenges in sports rights management, asset tracking and commercial strategies as rights holder look to leverage these opportunities across multiple platforms.
The objective of the Summit is to bring to leading players from across the traditional sports, eSports, entertainment, fan engagement, OTT and blockchain and crypto ecosystems together to understand and share commercial models and execution strategies at the convergence of technology, sports and entertainment.